In Print
and On the Tube
Several
recent novels feature vintage clothing on the dust jacket or as a
plot device. One mystery plot, A Dress to Die For, by Dolores
Johnson, centered around the ownership of a valuable Fortuny gown.
Previews of a new cable series on A & E, The Incurable
Collector, include reports on auctions of couture at William
Doyle Galleries. Antiques trade papers are putting clothing and
textiles on their covers as mainstream newspapers are highlighting
fashion exhibits in their Arts and Leisure sections.
The lead
paragraph in the special show section of Antiques and the Arts
Weekly promoting the recent Triple Pier Expo spotlighted New Yorker’s
current zest for Retro fashion. Not so long ago, antiques and
vintage clothing weren’t mentioned in the same breath in the upper
echelons of the antique world.
Seen in All
the Best Places
Academics,
curators, high-end dealers, and auctioneers are more inclusive and
respectful of vintage costume and dealers of same.
At its
annual antiques forum, Colonial Williamsburg recognized the
contributions made by costume and textile antiquarian Cora Ginsburg
to prominent costume collections. The recent Philadelphia Antiques
Show featured a collection of needlework, samplers, quilts,
costumes, and accessories from the Philadelphia Museum of Art.
The
Winterthur Conference, "Conversations about Costume and the
Visual Arts," set for October 19-20 at Winterthur, Delaware is
further evidence of appreciation of clothing’s rightful place in
antiques echelons. The top auction houses are paying more attention
to vintage fashion as interest and prices continue to climb. William
Doyle Galleries has nurtured a following through a series of
successful couture auctions. A few years back Skinner, Inc., of
Boston and Bolton, Massachusetts attracted widespread attention with
some charity auctions of Princess Diana’s gowns. It already had a
loyal jewelry clientele thanks to expert Gloria Lieberman. Since
then, Skinner has paid greater attention to couture and designer
clothing and arranged some creative cooperation with Boston-area
institutions. Dresses from an upcoming auction decorated the Boston
Gallery during a cocktail reception for Chubb’s Antiques
Roadshow appraisers in town for an appraisal day. Skinner
collaborated with clothier Louis, Boston to sponsor Fashion Plates,
an auction of couture and vintage clothing selections from celebrity
donors. Last November Skinner and the Peabody Essex Museum presented
a slide lecture "Out of Boston’s Closets: Discovering French
and American Fashion" to foster an appreciation of fashion and
social history. Kerry Shrives, Director, Discovery Auctions at
Skinner, says Skinner’s June 21st fashion auction will range from
Pucci, Fortuny, and de la Renta, to Victorian clothing and
accessories. Shrives says that desirability and prices are affected
by labels and condition and that classic examples continue to be
strong sellers. "The market for Victorian clothing has
strengthened with renewed interest," says Shrives, "and
museums are more actively acquiring items for their collections from
all periods."
The Costume
Society of America has stepped up its outreach to dealers and
collectors of fashion. The CSA sought out noted costume dealers like
Karen Augusta of N. Westminster, Vermont, to grace a panel at its
annual symposium. Panel discussions of interest to vintage dealers
included "E-commerce and Designing Your Own Web Page"
aimed at entrepreneurs and "The Waves of Influence: Why and How
We Do What We Do" for collectors and dealers.
Branching
Out
Augusta is
part of a growing trend of dealers who are branching out into
consulting work and brokering consignments of major pieces and
collections. She evaluates collections and may help place pieces in
the optimum sale venue, whether auction, web site, or show. She
assisted in the preparation and cataloging of the mammoth sale of
the inventory of "The Suzi’s," prominent vintage dealers
who were tragically slain last summer. She points out that there is
a need for auction houses that will handle clothing for the general
market, not just high end collectors. The major auction houses tend
to accept only top pieces, leaving the better and good saleable
pieces behind. For example, William Doyle Galleries selected only 32
pieces from "The Suzi’s" huge collection. Augusta
arranged for the Charles A. Whitaker Auction Co. of Philadelphia to
handle the rest, of high quality and enough for a two day auction,
on this April 24 and 25. Charles Whitaker admits he’s learned a
tremendous amount from working with Augusta. He admits to
"leaving many vintage lots behind when handling estates,
because I didn’t know anything about them."
Whitaker,
with Augusta’s help, hopes to fill the need for well-organized
auctions of quality clothing. He’s already received some referrals
from Doyles, including a men’s clothing collection.
Augusta
predicts an upswing in the interest in men’s garb spurred by the
upcoming exhibit at Historic Deerfield, "The Shape of Man: Men’s
Fashion 1760-1860."
New Curator
Makes Historic Fashion Waves
Since
Edward Maeder joined Historic Deerfield in January 2000, as Chair of
the Curatorial Department and Curator of Textiles, he's been a
presence in the marketplace and in the media. An avid and
appreciative buyer of period costume, he scouts the Brimfield shows
and elsewhere to augment Deerfield’s collection. In the new
"Historic Deerfield" magazine, Maeder discusses a new
find. He reveals he discovered a rare circa 1830’s man’s banyan,
or dressing gown from an advertiser in Maine Antique Digest.
Maeder’s
recent clever exhibit of 18th century women’s fashions made of
20th century paper products illustrated that the historically rooted
patterns surround us today. The New York Times, Boston Globe, and
Wall St. Journal, as well as Martha Stewart Living TV, all
celebrated his gowns made of paper towels, lace doilies, and coffee
filters purchased at the Dollar Store. Maeder is organizing a
symposium, "The Shape of Man,"set for Oct. 31 - Nov. 2 to
coincide with his exhibit of men’s fashion. Both symposium and
exhibit will examine the way men dressed and why, and range from
practical clothing of ordinary people to the embroidered courtwear
of the wealthiest classes.
Hooray for
Hollywood
Many people
dress and collect the way they do because of what’s hot in
Hollywood, on screen and off. Hollywood continues to have a
multi-faceted impact on the vintage market. Hollywood stars are not
only buying and selling, but donating all manner of Hollywood
hand-me-downs to charity auctions. On screen or off, an article with
star provenance has a newsy, collectible aura.
Garments
worn to an event, whether the academy awards, or Madonna’s
wedding, become instantly "collectible." Browsing through
Sothebys.com in recent months reveals a series of auctions listing
clothing items with Hollywood connections, from a tuxedo worn by
James Dean in "Giant" to a pair of red sequined gondola
shaped hats labeled "Jane Russell" and "Marilyn
Monroe" made for "Gentlemen Prefer Blondes" but not
seen in the movie.
Film and
theater groups provide a bankrolled clientele for vintage dealers,
plus a "bounce-back" effect. First, they buy. Then if what
they bought is in a hit movie, the general public wants to buy more
of the same styles seen in the film and hits the vintage trail to
find them.
The run of
costume pictures, including "Titanic" as well as those
based on period novelists such as Jane Austen and Edith Wharton, has
been good for the vintage market.
According
to Molly Turner, editor of The Vintage Gazette newsletter, some
dealers who rely on supplying film costumers, see a hopefully
temporary downturn in demand for their wares. Of late there are
fewer costume pictures and an impending Hollywood writer’s strike
and other strikes that hurt the business. Better exchange rates have
enticed production companies to Canada, which is good for Canadian
dealers, but not for those in the U.S. If only the real Erin
Brockovich had dressed in vintage…
The
Internet’s Impact
Recent
developments in communications technology, particularly the
Internet, have restructured how dealers do business, collectors
collect, and designers find inspiration.
Dealers
find it easier to promote their business and move stock online, yet
have more competition. Collectors and designers are searching
Internationally on line, hooking up with new far-flung sources.
Designers and buyers used to ask for approval boxes. Some designers
would "rent" garments for a week or two, at about 1/3 of
the price, to copy a design. Now, they can grab images online or
with a computer and digital camera, quickly digitalize a piece, and
send it right back. By seeing a photo online, buyers have an
immediate impression of the garment. By posting images online,
dealers reduce their catalog printing costs and the time and
handling involved in approval boxes. "I don’t need a shop,
what I need is space and a computer," says Linda White, of
Upton, Massachusetts, whose shop has been in a large Victorian house
on Maple St. for 18 years. She notes a big change in retail sales in
the last three years. Direct costuming requests from film and
theater groups has dried up as they go to the Web instead. Now,
White generally sells online and at shows, while the shop is a
vehicle for getting stock as opposed to selling it. Her main sources
are pickers and people who just walk in off the street. She avoids
auctions as she’s found auction prices have risen to almost retail
level.
New York,
New York
White sets
up at shows in New York City and Sturbridge, Massachusetts. To get
ready for what she calls the "trendy" Metropolitan
Pavilion shows in New York, she sits down with the last two months
of the major fashion magazines: Elle, Vogue, Harper’s Bazaar, and
packs styles with similar verve and color. At the same time, she
anticipates that designers may have shifted gears and be looking for
something else.
"It’s
almost scary how the retro look and demand is moving closer to
2000," comments Sheila Feeney, vice president, Antiques Shows
at the Metropolitan Pavilion, where White exhibits. About 60% of
Feeney’s dealers deal in just 20th century garb, from the 1940’s
on. Other dealers, like White, bring in 20th century pieces with
their earlier stock.
"What
do you have in designer clothing?" is a standard question so
White also packs designer, along with the quality Victorian and
Edwardian pieces that she loves and has built her reputation on.
While the demand for these isn’t as strong as for the now-hot
retro, the prices have jumped. "A Civil War era dress used to
go for $ 250,"says White, "Now it’s $ 1,000."
Feeney asserts that while some say the Internet hurt the industry,
attendance and demand for dealer space is on an upward curve. The
September show will jump from 67 dealers to 78 and she has a waiting
list of about 30 more. Feeney also notes that in New York City,
about a half a dozen new boutiques have opened recently, and are
doing well. "People want to see and feel the color and texture,
and check for weak and faded fabric," says Feeney. "You
can’t do that with a jpeg image." Designers Donna Karan, Anna
Sui, Ralph Lauren, Calvin Klein and others look for inspiration in
the structure, fabric designs and themes of earlier decades and find
it at the Metropolitan.
"Handbags
are hot," reports Feeney, based upon the large number of
handbags bought by retail shoppers as well as designers. Karan, an
avowed vintage fashion show devotee, collects vintage shoes and
handbags, and buys heavily at the New York and Sturbridge,
Massachusetts shows.
Shopping in
Sturbridge
Linda Zukas,
manager of the vintage show in Sturbridge, also contests complaints
about the Internet’s impact on the market and on shows. She’s
expanded her show and has a waiting list of dealers. "You have
to go buy things in the first place, before hitting the Web. You
have to smooze and network, meet customers and sources face to face
and build personal rapports." That corroborates Feeney’s
observation that designers make a beeline to the booths of dealers
that they already know.
Zukas
points out that searching on the ‘Net is nothing like the fun of
treasure hunting through booth after booth of vintage goodies.
Retro, the newest category at Sturbridge, joins booths of just
buttons, just bridal whites, and just jewelry, along with displays
of textiles, jewelry, quilts, trims, and clothing from the 18th
century through the 1970’s. Along with the recent interest in
retro, Zukas notes that quilts and hooked rugs have rebounded from a
soft market.
Past
Patterns Popular
Patterns
may be the category of vintage fashion most helped by the web. The
study and market for patterns, to recreate vintage clothing and
learn about earlier clothing construction and styles, have blossomed
due to technology and the Internet.
Michelle
Lee, of Patterns From the Past, started her business five years ago,
after "one too many tag sales." She only sells on her web
site, which is part of a web ring featuring other sites of companies
with patterns and related interests. Lee lists about 4000 patterns
on her web site and sends out about 50 patterns per day.
"Ebay
is a great place to sell patterns," believes Lee. "It has
a large area for patterns with sub-divisions depending upon whether
they are craft or clothing patterns. The most expensive and in
demand pattern are the Elvis jump suit and Sailor Moon patterns,
which go for $ 30."
Others she
sells for a few dollars or they end up in a grab bag (worth about
$.10). There’s also a demand for 1930s for great styles, 1940s for
style and swing dancing. There’s also a consistent demand for
recently out of print fashion, especially bridal.
Lee
explains that people buy the patterns to recreate the vintage look
because they love it and the old fabric doesn’t necessarily hold
up, especially dancing, and buying vintage costs about the same or
more that sewing a new sturdy garment. As swing dancing is waning a
bit in popularity, Lee wonders if the demand for those patterns will
wane.
For further
study of patterns and prices, Lee recommends two books by Wade
Laboissonniere: Blueprints of Fashion: Home Sewing Patterns of
the 1940’s and Blueprints of Fashion: Home Sewing Patterns
of the 1950’s, published by Schiffer.
The demand
for retro/vintage has been strong enough that Vogue, Butterick, and
Simplicity are reprinting vintage patterns in modern sizes. In fact,
Buttrick has its own archives and is researching past patterns via
the Commercial Pattern Archive, whose Center is located in the
University of Rhode Island’s Library. The CPA is a consortium of
clothing pattern collections in North American and England. URI
itself has the largest collection of clothes patterns in the world,
as well as a variety of supporting materials, such as fashion
periodicals, tailoring books, and trade catalogs. Researchers
seeking information on such topics as bras, 20th century home
sewing, Edith Head, swimwear, and Vionnet tap into the CPA.
URI
presented the exhibit "Discovering Unknown Resources: The
Commercial Pattern Archives" featuring swimwear, to coincide
with the Costume Society of American’s symposium. The centerpiece
of the exhibit, which runs through April 24, was the premiere of an
interactive, digital database of the archive holdings. The archive
has over 25,000 text records and over 12,700 scanned images of
pattern envelopes. The database is available by appointment.
Best Foot
and Faces Forward
Two more
categories of fashion "stepping out" this spring are women’s
shoes and compacts. Karen Augusta highly recommends Nancy Rexford’s
new book Women’s Shoes in America, 1795-1930, recently
published by Kent University Press. Rexford, in conjunction with her
book, curated a new exhibit, Her Best Foot Forward: Women’s
Shoes in America, 1765-1930 at Historic Northampton through
September 2.
The
Eleventh, yes, Eleventh Annual Ladies Compact Convention will
grace Warwick, Rhode Island the first weekend in June. Roselyn
Gerson, "The Compact Lady," and publisher of "The
Powder Puff" newsletter and numerous books on compacts, expects
the "biggest compact convention ever." Collectors from
across the U.S. and abroad will share, swap, and sell an amazing
array of Art Deco, enameled, figural, gadgetry, and combination
compacts as well as vanity bags and purses and perfume bottles and
fans.
From head
to foot, vintage fashion and accessories is making news. Take
advantage of the many auctions, events, and exhibits coming up this
spring and summer. The biz is buzzing!
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